links for 2008-09-04

• The Believer - The Henry Ford of Literature
  Emanuel Haldeman-Julius had become one of the most prolific publishers in U.S. history, putting an estimated 300 million copies of inexpensive "Little Blue Books" into the hands of working-class and middle-class Americans. Selling for as little as five cents and small enough to fit in a trouser pocket, these books were meant to bring culture and self-education to working people, and covered topics ranging from classic literature to home-finance to sexually pleasuring one?s spouse.
  (tags: publishing books history culture)
• At Home With - Faythe Levine, the Ambassador of Do-It-Yourself - NYTimes.com
  THE entrepreneurial spirit of the modern crafts girl should not be underestimated. Faythe Levine, a 30-year-old gallerist, collector, maker and all-around booster of the indie-D.I.Y. crafts movement began six years ago with some sock monkeys and a handstitched felt owl.
  (tags: art crafts business entrepreneurs design)
• Marketing Moves That Sell Books
  Once you've cleared the massive hurdle of finding a publisher willing to publish your book, the last thing you want is for your book to disappear into obscurity, effectively wasting the time, money and effort you invested in getting it into print in the first place. The media market is saturated, bookstores are closing while those that remain open are bursting with new titles, and the number of publishers releasing books increases each year. How then, do you grab attention for your book? (via NTM)
  (tags: marketing books photography)